On-Page SEO in German

On-Page SEO

German SEO and content marketing

Link building and on-page SEO are two halves of the same coin. In order to determine what a page is about, Google looks at the content of the page itself, in order to determine how popular / respected a site is, Google looks at the links going to it.

From an on-page or on-site perspective:

To succeed, websites must have original, well written and unique content.
The German Keywords must be used the right number of times in several different places (page URLs, titles, description and keyword metatags, ALT tags on images, in Flash animations (if there are any), in links and in the main body of text, to name some of the main ones).
While Google may not 'see' images, having a high quality design helps aid the SEO process, as it is easier to gain quality links and leads to more people linking to a website naturally over time.

We have an intuitive understanding built up during the years we have worked in internet marketing, we also do a thorough analysis and compare your website to the top 10 websites in Google.de (or another German language search engine of your choice) for each of these factors and see what the difference is. For example, if you're optimizing your website for 'German hotel', it might be that the top 10 websites in Google use "German" 7-18 times in the text, whereas yours might hardly use it at all, or use it 50 times, which Google would consider excessive (unless it's a very long page of course).

We analyze each keyword and phrase separately and optimize your website for each element, making changes as required.

This is a highly successful method as Google's algorithm is constantly changing and by analyzing the top performing websites, we ensure that we are effectively using Google's latest search ranking algorithm. We also apply our own expert understanding of Google SEO, particularly for less competitive keywords, as there are ways of optimizing a website that other webmasters may have overlooked.

Furthermore, we ensure that all content reads well. All German SEO work is carried out by fluent German speakers and all new content will be completely original and written in an interesting and compelling fashion.

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On-Page SEO

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